Chad Lundberg — The Hated Oil Stock That's Suddenly Winning Again: Baytex's New CEO
"We view 15% as a proxy for just good business." Baytex's brand-new CEO — live from the Calgary Stampede, in his first interview ever as CEO — lays out the turnaround: sell the US Eagle Ford, clear >$2B of debt to net cash, and reset the whole company around Canadian heavy oil / Duvernay with a 15% annual shareholder-return target.
One-line take: This is an executive source — the CEO framing his own company, so the BTE "Positive" is his own book, not an outside rating. Lundberg's through-line: Baytex was "a troubled producer" that bought the US Eagle Ford and then, three years later, sold it (closed Dec 2025) — a decision reached on four factors (a cross-border story that confused investors, a non-operated position that jerked the capital budget around via cash-calls from the US operator Marathon → ConocoPhillips, a debt load >$2B, and the Eagle Ford ranking low on the capital stack). The result: a "pristine" balance sheet — net debt went from >$2B to $600M net cash exiting Q1, debt fully cleared — and a refocused Canadian heavy-oil / Duvernay company. The new plan: a 3-year target of 6–8% production growth and a ~15% annual shareholder return (dividend 1.5–2% + ~7% growth + free-cash buybacks; ~11–12% at $70 oil today), underpinned by driving break-evens from the low-60s to $52 and toward sub-$50. Optionality on top: Clearwater waterflood pilots and the Gemini small-scale SAGD project (300M bbl extractable / ~150M recoverable; FID targeted H2 2027, first oil 2029), which he insists Baytex can self-fund. On M&A (asked amid the MEG Energy takeover battle) he pushes back on being consolidated — Baytex is "really good at our core"; Viking (10,000 bbl/d) is non-core and a possible monetization. Macro reads: a Canadian pipeline/regulatory turn (two pipeline proposals; carbon-tax cap pushed to 2040) and oil at an "elevated floor" ($5–10 above the old range; a "$70 world is a great spot").
1. Stocks & names mentioned
Stance reflects how each is framed in this interview — and this is a CEO talking his own company, so BTE "Positive" is his own book, and the other names are context/peer references (Neutral), not recommendations. Research legend: QT Qualtrim · SA Seeking Alpha · STK Stock Analysis. (Sponsor-read ETF "MIX" / Hamilton and the Raymond James & ATB ad-reads are advertisements, not Lundberg picks — intentionally excluded.)
| Ticker | Name | Research | View | What he said | At |
| BTE | Baytex Energy | QT · SA · STK · FA | Positive | His own company (CEO's book). Sold the US Eagle Ford (closed Dec 2025), took net debt from >$2B to $600M net cash exiting Q1; refocused on Canadian heavy oil + Duvernay. 3-yr plan: 6–8% production growth and a ~15% annual shareholder return (div 1.5–2% + ~7% growth + buyback; ~11–12% at $70 oil), break-evens driven low-60s → $52 → sub-$50. Optionality in Clearwater waterflood + the Gemini SAGD project, self-funded. | 22:06 |
| COP | ConocoPhillips | QT · SA · STK · FA | Neutral | Named only as the historical Eagle Ford operator — "it was Marathon was the operator that subsequently became Conoco." Baytex's non-op position meant US cash-calls jerked its Canadian capital programs around; part of the case to exit. Operator reference, not a stance. | 16:59 |
| MEG.TO | MEG Energy | SA · STK | Neutral | Cited by the host as the recent "huge public battle" — context for the question of whether smaller producers like Baytex should be consolidated into larger players. Lundberg pushes back ("why?"). Industry-consolidation reference, not a stance. | 31:11 |
| Raging River | Raging River Exploration (merged into Baytex 2018) | — | Neutral | Lundberg's prior company — "I came from Raging River Exploration in 2018 with the merger into Baytex," where they were assembling the Duvernay position. Biographical/pedigree reference; delisted since the 2018 merger. | 32:03 |
Stance = how each name is framed in this interview, not a price rating (and not a manager's book — Lundberg is Baytex's CEO). The macro substance feeds the master macro viewpoints: Canadian energy & pipelines (the regulatory turn — two pipeline proposals, carbon-tax cap pushed to 2040) and oil price / supply (the "elevated floor," the Hormuz shock absorbed via SPR releases / alternative egress / shadow fleets + lower China demand).
2. Talking points
2:11 Stampede intro — a "hated" producer, a first-time CEO
- Live from the Calgary Stampede in "a very electric week" — two pipeline announcements "we never thought we would see," and Baytex "in the midst of a transformation."
- Framed as a formerly "troubled" producer that bought US assets then sold them two-ish years later, but has been "one of the best performing oil and gas companies" over the last year — with a brand-new CEO in his first interview ever.
3:23 Two pipeline proposals — "feels great to put a pin in it"
- A new federal government and a shift in the national mood are "coalescing into something that looks better for our industry" after a "pretty tricky" 5–10 years driven by regulatory uncertainty.
- Concrete pipeline start-dates and "goals that need to be put in action now" feel like "a great spot to be in and definitely change from the past."
4:32 Does the turn change how you grow? Small-scale SAGD back on the table
- As "the rules of engagement" get defined, projects previously "stymied" by uncertainty become explorable — he names small-scale SAGD as an example of something now "on the table."
- "It's really hard to operate a business when there's uncertainty as to the rules of the game" — knowing the boundaries is what unlocks new capital-stock candidates.
6:30 What the sector still needs — certainty; carbon tax pushed to 2040
- More certainty on the rules: the carbon tax that was to peak at $170/ton by 2030 is now "being talked about pushed back to 2040 and a lower cap overall" — "an example of just definition."
- Egress is "reasonably comfortable" today, but growth plans raise the question of where excess pipeline capacity comes from. He also flags the intangible: staff energy and "cultural walls" lifting with the improved macro.
8:42 Foreign-investor sentiment — improving on two fronts
- Sentiment is up both on the macro (oil "elevated from where it's been," high-60s/70s "a good spot for the industry") and on Baytex specifically (the Eagle Ford sale that closed December 2025).
- Investors want the vision: why Canadian-focused now, versus the old cross-border model.
10:56 The oil-price shock — an "elevated floor," not a call on price
- "I don't know where oil prices are going and I don't think anybody does." But even after dropping from the ~$115 peak (and time in the $90s), "we are at an elevated floor" — $5–10 higher than the old triangulation range, "very significant for running these oil companies."
11:21 How the Strait of Hormuz shock got absorbed
- ~15 million bbl/d (≈15% of world supply) was taken offline, then backfilled: strategic-petroleum-reserve releases from OECD countries, reactivated "alternative egress" pipeline routes onto ships, and "shadow fleets" still moving barrels through Hormuz.
- On the demand side, China was "the big one" — ~5 million bbl/d of demand offline in June alone.
12:39 Open questions — SPR refill & China; prefer sustained pricing
- The unknowns investors are handicapping: how fast the SPRs refill (world inventories "at very low levels") and whether Chinese demand returns with its 5M bbl/d — "hard to think about a country that size that just turns off the light switch."
- "A $70 world is a great spot to be for oil producers… more than ever we like sustained pricing" over spikes; once producing, Baytex can still participate in spikes (it sells commodity daily).
14:44 Eagle Ford history — a non-op position since 2014
- Often missed: Baytex had a non-operated Eagle Ford position from 2014, "a sizable part of the company" before the later acquisition, exposed to Gulf Coast pricing.
- The size-and-scale strategy behind the bigger US buy was "a different time"; "the ride was maybe a little rockier than what we had hoped." (Lundberg has been with Baytex since 2018.)
15:58 Why exit Eagle Ford — the four-factor decision
- (1) A cross-border story confused investors (US holders didn't know the Canadian cold-flow conventional space; Canadians didn't know the unconventional). (2) The non-op position "moved the capital programs around" — US cash-calls (from Marathon, "that subsequently became Conoco") pulled capital out of Canadian projects.
- (3) Debt >$2B — now $600M net cash exiting Q1, debt fully cleared "at transaction." (4) The Eagle Ford ranked "one of the lower on the capital stack" versus the retained Canadian portfolio. An honest study of those four led to the sale; he calls it a mix of internal conviction and shareholder input.
18:35 The shareholder overhang clears
- The US acquisition left Baytex with a large shareholder (majority owner of the acquired company) whose "constant selling was an overhang."
- "I think it's done today" — they've sold down to the 5% mark and are "no longer our largest shareholder." Lundberg says he talks to them monthly and calls them supportive.
20:12 The 3-year plan — 15% target, break-evens low-60s → $52 → sub-50
- A 3-year plan "promising 15% returns" — but "we're not there yet": at $70 oil it's closer to 11–12%, with 15% the aspiration as the portfolio is optimized.
- Headlined by break-even reduction: from the low-60s to $52 (post-Eagle-Ford), with targets to reach sub-$50. Above break-even, "our capital programs are intact" — maintenance capital holds production flat, incremental capital funds the 6–8% growth.
22:06 The 15% math — dividend + growth + buyback
- The 15% is "a compilation of the dividend plus growth plus buyback" — dividend 1.5–2% (depending where it trades) + a 7% production-guidance midpoint = ~9%, plus free-cash buybacks on top.
- "We view that as a proxy for just good business… a threshold that we need to be at and aspire to, to attract good investment."
23:03 Culture reset — 55% of the company changed in January
- Next to the 15% target, culture is his focus: "waking up in January with 55% of the company changing and having been sold" demanded a different approach — a new team, promoted from within.
- A once-"muted" culture (big non-op position + heavy debt) can now be flexible and opportunistic; employees "bring projects forward" and execute if they meet the bar.
24:52 Assets & the valuation discount — Duvernay, heavy oil, Viking
- Baytex "trades at a discount to other peers" and the street cites asset quality. His frame: a Duvernay + heavy-oil company with a lighter Viking position, whose real story is "optionality… beyond what we call baseline."
- That optionality is "the thematic stuff in the industry that's actually driving true value" — waterflood, SAGD.
25:25 Clearwater waterflood pilots (waterflood explained)
- Several companies are "having tremendous success" with Clearwater waterflood; Baytex has pilots running on a big Clearwater position (too early to call results).
- Waterflood, in plain terms: "you put water into the reservoir… and the water helps to push more of the oil out of the tank." Already ~10% of current heavy-oil production (~45,000 bbl/d, vs a ~70k midpoint targeted in 2026) is supported by water/polymer flood — "not new to us."
26:37 Gemini SAGD — sizing the prize, and accelerating it
- Gemini holds ~300 million barrels "extractable," and at a 50% SAGD rule-of-thumb recovery, ~150 million recoverable. Regulatory approval covers three phases; the first (largest approval) is 5,000 bbl/d.
- At 5,000 bbl/d, harvesting 150M bbl would take 75 years — so "the goal would be to accelerate," potentially to 10,000+ bbl/d "on top of the ~70k we'd average this year."
27:51 Funding Gemini alone — no acquirer needed
- Asked whether a larger buyer could capitalize it faster, he says no: with net cash on the balance sheet, phase-one (~40,000+ capital efficiency, ~$200M+) is self-fundable from the $600M cash + Q2 free cash.
- The gating work is "refreshing the technical, economics, commerciality" plus regulatory/macro definition. Public guidance: FID targeted for H2 2027 → first oil 2029 ("the big green button… the decision to start spending").
31:11 M&A pushback — the MEG Energy battle; why not just be consolidated
- Amid the "huge public battle for Mega [MEG] Energy" and fund-manager calls to "clean up" the space by folding smaller players into larger ones, he asks "why?": Baytex is "really good at our core assets," 33 years old, with deep heavy-oil institutional knowledge (multilateral drilling "20 years ago").
- Equal time on the Duvernay too — and a team, balance sheet and growth plan to execute independently.
32:03 Duvernay commercialization — 17 → 18 wells/yr, one rig
- The Duvernay pedigree comes from the 2018 Raging River Exploration merger. Baytex is drilling 17 wells this year (turning 13 online); next year hits "full commercialization" at 18 wells/yr.
- That fills "one rig running around the clock" — the point of peak efficiency — helped by declining capital costs as the team works the asset over time.
33:05 Viking non-core — a possible monetization
- Viking is "probably not core as it sits today" (vs Duvernay + heavy oil) and "at the right time we could look to monetize" it — an older, ~10,000 bbl/d asset that "trades in a PDP sense with a little bit of upside."
- Not in active discussions; points to past transactions as a valuation guide.
34:12 Red lines — clean capital allocation, free-cash-flow first
- "You won't see us having purchased anything when you wake up next week." Every decision is "acutely focused on free cash flow" and value — weighing near-term against longer-dated value (Gemini/waterflood forego some in-year value to build production streams of the future).
- The red line: "we're not just going to go out and do things for the sake of doing things" — no growth-for-growth's-sake or scale-for-scale's-sake; only what's core and leverages the team's strengths.
36:23 The belt buckle — a tie-down-roping champion (colour close)
- A "proud Albertan, proud Canadian" from a small southern-Alberta farm who still farms and, self-deprecatingly, still rodeos — he won a tie-down-roping belt buckle "several years ago" as "a bucket-list thing."
3. In plain English
A jargon-free summary of the thesis behind the argued name — what it is and why he holds the stance. (Plain-language companion to the table above; renders on the consolidated ticker page.) Remember this is the CEO's own framing, not an outside analyst's rating.
BTE — Baytex Energy Positive
Baytex is a Canadian oil producer. Its main assets are "heavy oil" (thick, hard-to-pump crude that trades at a discount and needs special techniques to extract) and the "Duvernay," a light-oil shale play. Chad Lundberg just became CEO, so this is unavoidably his own book. His story is a clean-up: Baytex had over-stretched into the US "Eagle Ford" shale, carried more than $2 billion of debt, and confused investors with a cross-border story. He sold the Eagle Ford (closed December 2025), used the proceeds to wipe out the debt — the company now has $600 million of net cash rather than net debt — and refocused entirely on Canada.
The pitch to shareholders is a simple target: aim to deliver about 15% per year, made up of a dividend (1.5–2%), production growth (~7%), and share buybacks funded by leftover cash. At today's ~$70 oil it's really 11–12%, with 15% the goal as they improve the business. The key lever is the "break-even" — the oil price at which the company still funds its drilling; Baytex has pushed that down from the low-$60s to $52 and wants to get below $50, which means it stays profitable and keeps investing even if oil falls. On top of the base plan sit two "optionality" projects that don't need an outside buyer to fund: waterflood pilots in the Clearwater (injecting water to squeeze more oil out of a reservoir) and "Gemini," a steam-based heavy-oil project (SAGD) holding an estimated ~150 million recoverable barrels, with a go/no-go investment decision targeted for late 2027 and first oil in 2029. Bottom line, in his telling: a de-risked balance sheet plus a disciplined, free-cash-flow-first return plan, with upside the market isn't paying for yet (the stock trades at a discount to peers).
Summary & timestamps derived from the public YouTube video (transcript in transcript.txt) for personal study. Not investment advice. © In the Money with Amber Kanwar & Chad Lundberg / Baytex Energy Corp. for source material.