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David Hay — Portfolio Update: Post-Labor Day Edition

A two-name update whose real subject is how a losing idea gets closed and a winning one gets kept. The action is a rare full sell: Accenture (ACN) leaves the portfolio at $178.26 against the $178.31 cost — "it's now at least a push" — after an endorsement "on May 8th when it was trading at $178 and change" that "did a face-plant almost right out of the gate… About six weeks later, it had crashed to $125." The post-mortem is unusually unsparing about process rather than price: the reasoning that justified the entry is quoted back against itself ("we were highly confident it would not implode by another $200 points. (Stocks, unlike futures contracts, can't trade below zero.)"), the technical warning is named as ignored — "we ignored the bad omen from the clear support break… when it decisively broke below $250" with the house rule restated, "violations of support levels are as meaningful as breaking above multi-year resistance" — and so is the follow-through failure: "piling poor judgment on poor judgment, we didn't recommend averaging in as we often do when this type of cliff dive happens," despite ACN hitting "truly garage-sale pricesnine times earnings." What finally closes it is not the chart but a change in the business: "our confidence level in it retaining that hallowed status is eroding," amplified by "a recent Financial Times article which asserted, with factual back-up, that its customer base is growing more and more restless" — "defections seem manageable," but "a large number apparently are demanding price concessions to stick with ACN," a claim cross-checked with Google's Gemini. The exit is then framed as free cash-raising into a calendar he distrusts: "we're inclined to raise some cash on a pain-free basis… we continue to worry the market overall is facing intensifying head-winds… we're entering hurricane season. Market history is rife with examples that this is not just a meteorological phenomenon," plus "an upcoming mid-term election that has the very real potential to be messy in the extreme… raise some cash while the raising's good." The counterweight is a victory lap that doubles as a lesson in the same technical discipline: MPLX, flagged in early February 2024 on a "definite upside range expansion" (threatening an eight-year new high) with fundamentals to match — "a bit over nine times earnings… the munificent distribution yield of 9%," the "Magnificent Double Nine" — has returned 93.7% including distributions against 61% for the S&P 500 and 95.7% for the Magnificent Seven. The same-day breakout calls on META and MSFT, and the un-charted enthusiasm for GOOG ("GOOG's chart was the most bullish of the three… it did so in the spring of 2024, and after that it was moonshot time"), are published as the evidence for taking range expansions seriously. Forward, though: "the question is what to expect going forward? The easy answer is: a lot less," and "trimming a bit of MPLX might now make sense" — hedged by tax rather than by conviction (MLPs in an IRA can generate taxable income; a taxable holder faces recapture of the 60–70% of distributions that were tax-sheltered; older holders should weigh the stepped-up basis at death), and against a still-intact income case: "it continues to yield over 7% and it has raised the payout by 9% a year since we brought it to your attention." Full Buys / Holds-Trims / Sells tables published with this issue (images; transcribed in the article text) — ACN added to the Sells ledger, PALL's second-buy date corrected, J's original recommendation date added, BA revised to a 03/13/2026 recommendation date.
2026-SEP-08 · Haymaker (Substack newsletter, paid) · The Haymaker Team / David Hay · Monday Portfolio Update · ↗ Read · article text · actionable insights
One-line take: one sell, one trim, and a method for each. ACN is fully sold — "one of our rare full sells" — at a flat price after a 30% round-trip, and the reason given is a degradation in the business, not the drawdown: pricing power. The Financial Times finding that "a large number [of customers] apparently are demanding price concessions to stick with ACN" is treated as the disconfirming fact the original thesis could not survive, because the thesis was that a cheap, dominant consultancy would monetise AI integration — a customer base extracting discounts is the opposite signal, whatever the multiple says ("notwithstanding the hefty revival, it remains a very cheap stock… but our confidence level in it retaining that hallowed status is eroding"). Three separate process errors are itemised before the exit, which is what makes the section usable rather than confessional: (1) an anchoring error on downside — "we thought plenty of adverse news was priced in at $178. At that point, it had already plunged from $385… we were highly confident it would not implode by another $200 points" — i.e. the prior fall was mistaken for a floor; (2) a discipline error — "we ignored the bad omen from the clear support break CAN produced when it decisively broke below $250," with the standing rule quoted, "violations of support levels are as meaningful as breaking above multi-year resistance," and the only mitigation offered being that the stock "had already melted by nearly 30% after that support was taken out"; and (3) a sizing/averaging error — "piling poor judgment on poor judgment, we didn't recommend averaging in as we often do when this type of cliff dive happens," although ACN reached "truly garage-sale pricesnine times earnings." The exit is also a cash call. Because the position came back to breakeven, selling it costs nothing — "that's a big relief after its disastrous start, so we're inclined to raise some cash on a pain-free basis" — and the cash is wanted for calendar reasons: "we continue to worry the market overall is facing intensifying head-winds… we're entering hurricane season. Market history is rife with examples that this is not just a meteorological phenomenon," plus "an upcoming mid-term election that has the very real potential to be messy in the extremeraise some cash… while the raising's good." The MPLX section is the mirror image — a two-and-a-half-year winner reviewed to reinforce a single habit: taking upside range expansions (breakouts above multi-year ceilings) seriously. The February 2024 note that flagged MPLX also carried breakout charts for META and MSFT and an un-charted endorsement of GOOG — "forget that stupid 'Alpha' handle" — bought on "what we thought was an overreaction to a decent earnings release." The retrospective admits the irony: "because that was the one graphic we didn't run at the time, GOOG's chart was the most bullish of the three," held back only "due to the fact it hadn't clearly broken out yet," and after it did, in spring 2024, "it was moonshot time." MPLX itself was "threatening to make an eight-year new high" and had the fundamentals to justify it — "a bit over nine times earnings… the munificent distribution yield of 9%… we referred to that as a Magnificent Double Nine" — with the aside that it "remains well below its 2015 peak of $78, despite that its earnings per share/unit have more than tripled." Result, including distributions: MPLX 93.7% · S&P 500 61% · Magnificent Seven 95.7% — "the decidedly unsexy MPLX would trounce the S&P… while nearly matching the stupendous performance of the Magnificent Seven," and on far higher cash flow and lower risk. The forward call is deliberately unheroic: "the question is what to expect going forward? The easy answer is: a lot less," and "with all of the above qualifications, trimming a bit of MPLX might now make sense" — but the qualifications are almost entirely tax, not valuation: MPLX is not on the official tables at all ("our official Buy/Hold/Trim/Sell tables are made up of growth, versus income, equities"); holding an MLP "in an IRA can result in taxable income" so "at least a partial sale might make sense" there; a taxable holder faces "recapturing previously tax-sheltered payouts… typically 60% to 70% of the total distributions"; and "older holders should further consider the tremendous benefit of a stepped-up basis at death," which also erases the recapture, and which a spouse's death confers on the survivor. Against all that, the income case is intact: "it continues to yield over 7% and it has raised the payout by 9% a year since we brought it to your attention. That's better than the 7% we projected, though the growth rate is supposed to ease off a bit." Portfolio tables published with this issue (as images; transcribed in the article text): ACN is added to the Sells ledger — cost $178.31, sold $178.26, −0.03%, 09/08/2026; housekeeping notes cover PALL ("Second Buy date corrected" — now 10/08/2025), J ("original Recommendation date added" — 03/25/2024) and BA ("revised to reflect 03/13/2026 recommendation date," cost $210.00).

1. Stocks & names mentioned

TickerNameResearchViewWhat he saidAt
MPLXMPLX LPQT · SA · STK · FANeutralA big winner reviewed and given a qualified trim — not a sell, and explicitly not a table position ("our official Buy/Hold/Trim/Sell tables are made up of growth, versus income, equities"). Introduced as "one of our former inflation-hedged income names," with the category defined in passing: "with yield-oriented income securities like MPLX, that have historically raised their payouts at a rate at least equal to inflation, their return isn't reduced by CPI increases, unlike with bonds." The original call, in early February 2024, was a breakout plus a valuation: MPLX "was also experiencing a definite upside range expansion… we noted at the time that it was threatening to make an eight-year new high, a yet more bullish development. Shortly thereafter, it did indeed break above that resistance" — and "its fundamentals were compelling… it was trading at a bit over nine times earnings and it was also sporting the munificent distribution yield of 9%. Back then, we referred to that as a Magnificent Double Nine." (Aside: "it remains well below its 2015 peak of $78, despite that its earnings per share/unit have more than tripled.") The scoreboard, including distributions: "few in those days would have guessed the decidedly unsexy MPLX would trounce the S&P over the next two and a half years (plus a month) while nearly matching the stupendous performance of the Magnificent Seven93.7%, 61% and 95.7%, respectively" — "particularly adjusting for its high cash flow/low risk attributes." The forward view is candidly lower: "the question is what to expect going forward? The easy answer is: a lot less." The trim decision is made almost entirely on tax, not on valuation: in an IRA — "often sub-optimal depending on how big the position is" — "at least a partial sale might make sense," because "owning MLPs, such as MPLX, in an IRA can result in taxable income" (consult a tax advisor before disposing); in a taxable account "selling is a much tougher decision than normal," since beyond the gain "there is also the aspect of recapturing previously tax-sheltered payouts… typically 60% to 70% of the total distributions"; and "older holders should further consider the tremendous benefit of a stepped-up basis at death," which "also avoids the gain on the previously sheltered distributions" and, if units are held jointly, "the death of either spouse creates a significant tax benefit for the survivor." Net: "with all of the above qualifications, trimming a bit of MPLX might now make sense. On the stick-with-it side, it continues to yield over 7% and it has raised the payout by 9% a year since we brought it to your attention. That's better than the 7% we projected though the growth rate is supposed to ease off a bit."read ↗
GOOGAlphabet (Google)QT · SA · STK · FANeutralCited as the best of the three 2024 breakout calls — a retrospective, not a fresh rating; it remains a Holds/Trims position rated H on the published table (lot 07/22/2024 @ $168.68, marked $334.93, +98.56%). The original mention sits in the same February-2024 note as MPLX: "we also expressed our fondness for Google (GOOG; forget that stupid 'Alpha' handle), despite, or because of, what we thought was an overreaction to a decent earnings release back in February of 2024. Though we didn't publish a price chart for GOOG back then, we did convey that it, too, had achieved an upside range expansion." The self-criticism is the point: "ironically, because that was the one graphic we didn't run at the time, GOOG's chart was the most bullish of the three. Our hesitance was due to the fact it hadn't clearly broken out yet. As you can see, it did so in the spring of 2024, and after that it was moonshot time, with a couple of brief altitude losses, primarily around Mr. Trump's infamous Liberation Day a year later." Used to argue the general rule rather than the name: "the main reason for this tangent was to once again reinforce to you, precious reader, the importance of these events" — range expansions above multi-year ceilings — against readers who "feel we are either misguided or obsessed, or both, with this subject."read ↗
METAMeta PlatformsQT · SA · STK · FANeutralA historical exhibit, not a call. META is one of the two names whose breakout charts were published in the February 2024 note that also flagged MPLX: "to justify that upbeat view, we included charts showing breakouts above multi-year ceilings for META (the former Facebook) and MSFT." Re-charted here over six years "to better illustrate the 2024 breakouts," with prior overhead resistance displayed, as evidence for the standing technical claim that an upside range expansion is a signal worth acting on. No current rating, valuation or thesis is offered on the shares in this issue, and META does not appear on the published Buys or Holds/Trims tables.read ↗
MSFTMicrosoftQT · SA · STK · FANeutralThe second historical exhibit, on the same footing as META. Its multi-year-ceiling breakout chart accompanied the February 2024 note ("charts showing breakouts above multi-year ceilings for META… and MSFT") and is republished here on a six-year view with prior overhead resistance marked, purely to demonstrate what happened after the range expansion. No fresh view on Microsoft's business, valuation or rating is given, and it is not on the published portfolio tables.read ↗
ACNAccentureQT · SA · STK · FANegativeSOLD IN FULL — "one of our rare full sells on this name," exited at $178.26 against a $178.31 cost (−0.03%) on 09/08/2026, and added to the published Sells ledger. It is introduced as a failure: "among the less than stellar suggestions this newsletter offered up this year was one of the planet's largest and most profitable IT consulting firms, Accenture (ACN). Yet, despite its many strengths, it did a face-plant almost right out of the gate. We issued our endorsement on May 8th when it was trading at $178 and change. About six weeks later, it had crashed to $125" — "that prior shellacking didn't prevent another 30% value evaporation… we are, understandably, embarrassed when they occur to our showcase names." Three errors are named. The anchoring error: "we thought plenty of adverse news was priced in at $178. At that point, it had already plunged from $385. As the old Wall Street saying goes, we were highly confident it would not implode by another $200 points. (Stocks, unlike futures contracts, can't trade below zero.)" The technical error: "making this situation worse, we ignored the bad omen from the clear support break [ACN] produced when it decisively broke below $250. (As we have often pointed out, violations of support levels are as meaningful as breaking above multi-year resistance). Our only defense in this regard is that it had already melted by nearly 30% after that support was taken out." And the averaging error: "piling poor judgment on poor judgment, we didn't recommend averaging in as we often do when this type of cliff dive happens. This was despite the fact that ACN was trading at truly garage-sale prices when it hit nine times earnings." The sell is a business call, made against the valuation, not with it: "notwithstanding the hefty revival, it remains a very cheap stock… admittedly, we don't like exiting these deep-value situations — especially for what has long been an outstanding company — but our confidence level in it retaining that hallowed status is eroding." The disconfirming evidence is pricing power: "our growing unease was amplified by a recent Financial Times article which asserted, with factual back-up, that its customer base is growing more and more restless. Defections seem manageable at this point, but what concerns us is that a large number apparently are demanding price concessions to stick with ACN. Ironically, searching on the issue with Google's AI app, Gemini, verifies this risk." And the exit doubles as cash-raising: "it's now at least a push. That's a big relief after its disastrous start, so we're inclined to raise some cash on a pain-free basis. We continue to worry the market overall is facing intensifying head-winds… we're entering hurricane season. Market history is rife with examples that this is not just a meteorological phenomenon. An upcoming mid-term election that has the very real potential to be messy in the extreme is another reason to raise some cash… while the raising's good."read ↗

"View" is Haymaker's stance in this post. Only ACN carries an action (a full sell) and MPLX a qualified trim; GOOG, META and MSFT appear as the February-2024 breakout exhibits, republished to make a technical point rather than to re-rate the shares. Referenced only (not rowed): the Financial Times (the article on ACN customer defections and price concessions), Gemini (Google's AI app, used to cross-check that finding), the Magnificent Seven (as the 95.7% performance benchmark), the S&P 500 (61%), Bloomberg (all nine charts), Donald Trump ("Liberation Day") and K1 tax filings. The Buys / Holds-Trims / Sells tables published with this issue are portfolio state rather than commentary and are transcribed at the end of the article text rather than rowed here; this week's table changes are ACN (added to Sells), PALL (second-buy date corrected to 10/08/2025), J (original recommendation date added, 03/25/2024) and BA (revised to a 03/13/2026 recommendation date at $210.00). Research: QT Qualtrim · SA Seeking Alpha · STK Stock Analysis.

2. Talking points

The admission — "among the less than stellar suggestions this newsletter offered up this year"

Error one — mistaking a prior fall for a floor

Error two — ignoring the support break (the house rule restated)

Error three — not averaging in at nine times earnings

What actually closes the position — pricing power, not the chart

The sell, and why the flat exit is treated as a gift

MPLX — the counter-example, and what an "inflation-hedged income name" means

The 2024 breakout trio — META, MSFT and the chart that wasn't run

The Magnificent Double Nine

The scoreboard — 93.7% vs 61% vs 95.7%

Forward — "the easy answer is: a lot less"

Why the answer is tax rather than valuation

The verdict on MPLX — trim a bit, but the income case is intact

The published tables — one exit and three date corrections

3. In plain English

ACN — Accenture Negative

Accenture is the world's largest technology-consulting firm: companies hire it to plan, build and run big software projects, and lately to actually install AI into their operations. Haymaker recommended it in May at about $178, on the argument that it was a dominant, highly profitable business that the market had wrongly written off as an AI casualty. Within six weeks it fell to $125 — roughly another 30% — before recovering all the way back. This post closes the position at $178.26, a fraction below the $178.31 cost. In Hay's own words, "it's now at least a push."

What makes the section worth reading is that he lists what he got wrong rather than what the market got wrong. First, he treated the fall that had already happened (from $385 to $178) as evidence the downside was used up — the joke he makes at his own expense is that he was "highly confident it would not implode by another $200 points" because shares cannot go below zero. Second, he broke his own chart rule. Haymaker's standing view is that a stock decisively falling through a price level it has repeatedly bounced off — a support break — is exactly as informative as a stock breaking above a long-standing ceiling; ACN did that at $250 and he bought anyway. Third, when the stock did collapse he failed to do the thing he usually does after a crash, which is add to the position in stages ("averaging in"), even though ACN got down to nine times earnings.

The reason he is selling now is not the loss and not the chart — he says plainly that the stock is still cheap and that he dislikes abandoning genuine bargains. It is a change in what the business looks like. A Financial Times report, which he says was backed by facts and which he double-checked using Google's Gemini, found that Accenture's clients are getting restless: not many are leaving, but a large number are demanding discounts to stay. That is the more damaging of the two problems, because a consultancy that has to cut prices to keep customers is losing the thing that justified paying up for it — pricing power — and no multiple protects you from that.

There is also a portfolio reason. Because the position came back to breakeven, selling costs nothing, and he wants cash: he expects rougher markets, notes that autumn (literal "hurricane season") has a long history of market trouble, and points at a US mid-term election he thinks could be "messy in the extreme." His phrase for it is raising cash "while the raising's good."

MPLX — MPLX LP Neutral

MPLX owns pipelines and processing plants that move and treat oil and natural gas — a toll-road business rather than a drilling business. It is structured as a master limited partnership, which means it pays out most of its cash to unit-holders and issues a K-1 tax form instead of the usual 1099. Haymaker flagged it in February 2024 for two reasons at once: the price had just pushed above a ceiling that had capped it for eight years, and it was extraordinarily cheap for what it paid — a little over nine times earnings while yielding 9%, which he nicknamed the "Magnificent Double Nine."

It worked. Counting distributions, MPLX has returned 93.7% since then, against 61% for the S&P 500 and 95.7% for the Magnificent Seven mega-cap tech stocks — and it did that with far steadier cash flows and far less risk than the tech names. He also points out that the units are still below their 2015 high of $78 even though profits per unit have more than tripled, so the re-rating never fully happened.

His forward view is honest and modest: expect "a lot less." Whether that means trimming is, unusually, a tax question rather than an investment question. Owning an MLP inside an IRA can create taxable income even in a retirement account, so a partial sale there can make sense. In a normal taxable account it is harder, because a chunk of the distributions you already received were tax-deferred and get clawed back when you sell — typically 60% to 70% of them. And anyone older should weigh the fact that if the units are held until death, the cost basis resets to the then-current price, wiping out both the capital-gains bill and that clawback; for a jointly-held position, one spouse's death confers much of that benefit on the survivor. He is careful to say a CPA should confirm all of this.

Net: trimming a little "might now make sense," but he is not calling it a sell. It still yields over 7% and has raised its payout 9% a year since he first wrote it up — ahead of the 7% he had forecast — though that growth is expected to slow. Note too that MPLX never appears on Haymaker's published Buy/Hold/Trim/Sell tables, which cover growth equities only; it is an income holding, tracked separately.

GOOG — Alphabet (Google) Neutral

Alphabet appears here as a piece of evidence rather than as a recommendation. In the same February 2024 note that flagged MPLX, Haymaker also said he liked Google — bought, in effect, because he thought the market had over-reacted to a perfectly decent earnings report. The difference was that he published breakout charts for Meta and Microsoft but not for Google, because Google had not quite cleared its old ceiling yet.

With hindsight that hesitation was the mistake: of the three, Google's chart turned out to be the most bullish. It broke out in spring 2024 and, as he puts it, "after that it was moonshot time," interrupted only briefly around Trump's April 2025 tariff announcement. The point of retelling this is not to re-rate the shares — it is to defend the technique. Haymaker's argument is that when a stock pushes decisively above a price ceiling that has held for years (an "upside range expansion"), that is a real signal, and readers who think he is obsessive about it should look at what the three charts did.

For the record, Alphabet is still a Haymaker holding, sitting on the Holds/Trims table rated Hold, with a July 2024 cost of $168.68 against a current $334.93 — roughly a double. No change was made to it this week.


Summary derived from the paid Haymaker newsletter (text in transcript.txt, with the portfolio tables transcribed from the published images). For personal study. Not investment advice. © Haymaker / David Hay for source material.